Aurea: vegan skin and hair care products with organic aloe vera

The story behind Aurea: care products based on organic Aloe Vera

Pro Vera was founded in 1996 in Thines, a town in the Belgian province of Walloon Brabant. From the beginning, their mission was to be very rigorous in the high quality of their natural food supplements and organic cosmetics, including a range based on Aloe Vera ((Barbadensis Miller) and certified by Ecocert. The first AUREA organic cosmetics range will be launched in 2009. Products with an exceptionally high concentration of the purest Aloe Vera, originating from southern Mexico and the result of many years of development. Indeed, to be effective on skin and hair, the Aloe Vera used must be present in high concentration and contain several active elements (polysaccharides).

Vegan cosmetics with Aloe Vera for skin and hair for the whole family

AUREA is family-friendly: babies, children and adults alike will be delighted. Aurea helps to soothe skin irritations, insect bites and sunburn, are hypoallergenic, soft and non-greasy and penetrate quickly into the skin and/or hair. As well as being family friendly, Aurea is also very friendly to the environment and animals. No products have been tested on animals or contain ingredients of animal origin and are guaranteed GMO-free.

Read more: Aloe Vera, a gift from nature...

Aloe Vera: a gift from nature

From the ancient Greeks and Romans to the Babylonian, Indian and Chinese peoples. Aloe vera has been known for thousands of years for its beneficial effects and has been given loving names such as Lily of the Desert, Wonder Plant, Burns Plant, Elixir of Life and Doctor Aloe. Aloe Vera is naturally able to penetrate through the upper skin layer, allowing the plant's caring and moisturizing properties to penetrate very deeply. Aloe Vera also purifies the skin of waste and toxins and nourishes it intensively with an enormous amount of vitamins, minerals, amino acids and antioxidants. Aloe Vera is hypoallergenic, hydrating and very efficient. A true miracle and gift of nature.

Why buy organic Aloe Vera care products from Aurea?

♥ Suitable for the whole family and all skin types
♥ Very high concentration of organic Aloe Vera
♥ Certified by Ecocert and the Vegan Society
♥ Not tested on animals and respectful of nature
♥ Free of synthetic additives, parabens and silicones
♥ Recyclable packaging and vegetable inks
♥ Guaranteed GMO-free